Recommending Books for Purchase (Bulletin 150 - April 2021): IIM's

Title List

Strategies for Growth: Help Your Business Move Up the Ladder by Atanu Ghosh
ISBN: 9788184001488
Publication Date: 2016-08-10
Print Book Price: ₹ 314.00

Description: Every organization—small or large, managed professionally or by a family—wants to grow. Strategies for Growth explores the different expansion strategies companies adopt and the management and marketing challenges they face along the way. Amply illustrated with business experiences from the Indian context—such as Bharti Airtel, Amul, GE, Infosys, Compaq and HP—this book tells you all you need to know to make the best decision for your company.
Business and Intellectual Property: Protect Your Ideas by Anurag K. Agarwal
ISBN: 9788184001402
Publication Date: 2016-08-10
Print Book Price: ₹ 135.00

Description: Business and Intellectual Property reflects on the future of IP in the age of new media and shows how - in a rapidly changing business field—managers and decision-makers need to be more perceptive, agile and vigilant than ever before. Drawing on contemporary business affairs and strategies, it explores the nature and scope of IP and the evolution of national laws and global agreements like the TRIPs to protect it. It also explores the measures (the use of patents, copyrights and trademarks) used by some of the biggest brands—Coke, MGM, 20th Century Fox, Microsoft, Harrods, Maruti, Tata—to manage disputes and protect themselves.
Business Law for Managers by Anurag K. Agarwal
ISBN: 9780143444473
Publication Date: 2018-08-06
Print Book Price: ₹ 259.00

Description: Even though most business managers have diverse academic qualifications-engineering being the most common, followed by chartered accountancy, economics, medicine, etc.-few come from a law background. However, it is crucial for a manager to understand the nitty-gritty of law. This hands-on guide to understanding business law is for anyone and everyone looking to run a legal-hurdle-free business.
Contract Terms are Common Sense by Akhileshwar Pathak
ISBN: 9780143442424
Publication Date: 2018-08-06
Print Book Price: ₹ 221.00

Description: It is crucial for managers to understand the terms of the contract that they work with. This exceedingly effective guide helps readers explore and master the many terms and conditions set up for conducting businesses. The book makes the subject readily accessible by employing easy-to-understand and discover-yourself techniques.
How to Make the Right Decision by Arnab K. Laha
ISBN: 9788184001624
Publication Date: 2015-05-24
Print Book Price: ₹ 226.00

Description: Business analytics, the method by which data around a business is analysed to better determine the choices we make, is your answer. In this accessible, user-friendly book, Professor Arnab Laha explains the relevance of this growing field in business and looks at its uses in marketing, finance, operations and HR. He also devotes a special section to setting up business analytics for your workplace. With examples and case studies, How to Make the Right Decision is the most useful book you can buy for yourself and your business.

Key Features:

How can you better manage your inventory by looking at the past movement of your stock?
How can you ensure that the customer mailings you are doing have the proper impact by being targeted to the right people?
How do you go about hiring the appropriate people for a job profile?
Speak with Impact by Meenakshi Sharma
ISBN: 9788184004069
Publication Date: 2016-03-01
Print Book Price: ₹ 280.00

Description: If you are among those who tremble and break into a sweat at the thought of facing an audience, or hesitate in offering an opinion, you are not alone. When this happens a few times, we begin to feel that spoken communication is not our forte and we begin to avoid it as far as possible, and when we cannot avoid it, we go through it anyhow, reconciled to not making much of an impact. Prof Meenakshi Sharma in Speak With Impact shows you how to get results and to leave a mark. Interactive, accessible, and with a host of useful examples, Speak with Impact equips you to sharpen your ability to leave an impact on others with your every interaction..
Managers Who Make a Difference by Rao T. V.
ISBN: 9788184001372
Publication Date: 2018-01-01
Print Book Price: ₹ 349.00

Description: What qualities do you need to be a successful manager, and how can you develop the qualities you already possess? Managers Who Make a Difference examines how managers’ perceptions about themselves shape their behaviour at work, and studies the ways in which people can translate their ambition, sense of purpose, perseverance, confidence, and resourcefulness into successful management. How can you train yourself to spot competences in others and build on them to create an effective team? How do you achieve the right balance between adherence to existing systems, and creative or experimental problem-solving? And do you have the people skills—the ability to network extensively and build trust-based relationships—required to be a leader? Richly illustrated with anecdotes and experiences of well-known managers, and with a broad array of tips and self-assessment tools to sharpen your management skills, this book is a must read for all practising and aspiring managers. The IIM Ahmedabad Business Books bring key issues in management and business to a general audience. With a wealth of information and illustrations from contemporary Indian businesses, these non-academic and user-friendly books from the faculty of IIM Ahmedabad are essential corporate reading.
Day to Day Economics by Satish Y. Deodhar
ISBN: 9788184001631
Publication Date: 2016-02-16
Print Book Price: ₹ 211.00

Description: Economics and its applications are everywhere around us; however it is not easy for a layman to understand the complex theories and concepts of this subject. To ensure that the subject of Economics can be understood by common people, Satish Y. Deodhar has written this book, 'IIMA - Day to Day Economics’. This book explains the most difficult Economics terms in a simple and easy to understand language. This book explains the role of the Government and the various policies that affect daily economic activities. This book is published by Random House India publications in 2016.

The main focus of the book is to showcase the various features of Economics using simple terms which will come to the aid of readers of all proficiency levels. It starts with the various economic institutions and the work that they do. Plus, it emphasizes on the different functions carried out by the government along with the significance of private sectors. The author then stresses on the needs of having a clear demarcation on the various functions carried out by every institution and having roles for each sector. The next chapter is focused on government budgets and deficits and its effects on the common man. The book describes the complete procedure of creating the budget and how various aspects of budget are calculated. The third chapter is based on the stock markets and banks; giving details of its fluctuations and how it affects the economy. The topic of free trade is addressed in the fourth chapter while the fifth chapter addresses the concept of inflation and the sixth chapter talks about various factors that affect an economy’s growth and recession.
Wiley's ExamXpert Acing WAT, GDs & Interviews for IIMs by Abhishek (Andy) Anand
ISBN: 9788126576630
Publication Date: 2018-01-01
Print Book Price: ₹ 279.00

Description: This book is designed to help candidates achieve mastery in the three critical sections of a b-school selection process: written assessment test (Wat), group Discussion (GD), and personal interview (Pi). while Wat/AWT and GD can be prepared for and mastered over a relatively short period of time, preparation for the personal interview is a longer process. Hence, that is the area we have dedicated significant amount of space to in this book. In the written assessment test (Wat) and academic writing test (AWT) section, we talk about the reason B-schools have started to include this section quite regularly in recent times in their evaluation process. We touch upon the key skills that are tested in this section, and the various question types. We follow that up with the recommended approach to tackle each type of Wat question and end with a sample Wat essay constructed bit by bit using the recommended approach.
Mysteries in Management by Ajeet N. Mathur
ISBN: 9788184006995
Publication Date: 2016-12-26
Print Book Price: ₹ 192.00

Description: Can managerial productivity be measured?
In management, we continue to take many things for granted and not question the ‘unthought, unexplained knowns’. Why are women under-represented in parliament and in several corporate boards? Is management an art, a science or a craft? Most practitioners merely skim over these conundrums, without ever delving into it.
Professor Ajeet N. Mathur has designed an exciting, new course titled ‘Mysteries in Management’ for the flagship MBA (PGP) programme at IIM Ahmedabad, in which selected mysteries that continue to persist in the field of management are discussed.
This book includes ten carefully selected mysteries and the author, armed with credible research and revealing examples, tries to demystify them. Accessible and eminently readable, the logic behind these will surprise and delight readers in equal measure.
Not Just Grades by Rajeev Sharma
ISBN: 9780670090716
Publication Date: 2018-08-13
Print Book Price: ₹ 179.00

Description: In the race to admit more and more children in privately run, English-medium schools and orient them to a world of cut-throat competition and grades-based performance, the quality of education is suffering. Children, teachers and, of course, educational institutions themselves are constantly struggling to survive in such an atmosphere. However, while most schools play to the gallery, there are some that have attempted to swim against the current. They aim for the overall development of their students and try to establish a healthy learning environment. Not Just Grades is about schools that have proved that it is possible to weave positive personal development together with academic excellence. Innovative and full of creative ideas, these schools have a made in difference in imparting education in the absence of extensive resources or capital.
Reflections: Life Reloaded. Class of '87, IIMA by Sanjeev Kotnala
ISBN: 9789389024647
Publication Date: 2020-01-19
Print Book Price: ₹ 335.00

Description: REFLECTIONS. Real-Life Impact StoriesEighteen Authors, from CLASS OF 1987, IIM Ahmedabad, share more than 28 real impact stories from professional and personal life. These are small, compelling incidents that challenged their thinking, making an impact in their lives.Read their 'aapbeethi' (self-experiences) as they transparently open up to allow you a behavioristic peek into their lives.Yes, you can question their Approach and Learning, or maybe you could end up questioning your approach to life. Who knows, which incident here mirror's your life and touches a chord? Why wait for Self Experience when others' experience can help guide your approach.What you gain from these stories presented in five sections; 'Business', 'People', 'Encounter', 'Life', and 'Institute', is all up to you. Happy reading.
Accounting Simplified by Rachappa Shette
ISBN: 9789353887469
Publication Date: 2021-04-14
Print Book Price: ₹ 345.00

Description: Accounting Simplified is a manager's guide to accounting for making effective corporate decisions. The accountant's lingo consists of difficult language and financial jargons existing in the mainstream literature of finance. Understanding P&Ls, costing, balance sheet, income and cash flows statements for a fresh graduate or a rookie manager from a non-financial background can be challenging, leading to total disinterest in the area or dependency on finance managers or even erroneous decision-making. This book will help managers in understanding the analysis of balance sheet, statement of profit and loss and cash flows statement. It includes case studies of financial statements of major listed companies and checklists to understand the financial health and performance of the organization. The book will help young managers, accounting executives and academicians use accounting insights for improving business performance.
Impactful Communication by Deepa Sethi
ISBN: 9789353886981
Publication Date: 2021-04-09
Print Book Price: ₹ 399.00

Description: Impactful Communication: Communicate to Conquer is an all-inclusive resource package based on the author's first-hand experience in the field of communication. In today's world of artificial intelligence and social media where organizations demand sharp communication skills, the book carries tools to effectively deal with the conventional and nonconventional aspects of verbal and nonverbal communication in varied situations and with different stakeholders. It discusses the art of communication by evaluating its barriers and the 7 vital Cs of communication. While highlighting the importance of listening, the book explores the challenges of communication in the era of artificial intelligence, and shares insights into maintaining the personal touch of communication in a highly non-personalized world. Impactful Communication is a user-friendly guide with numerous enlightening illustrations for new professionals and managers entering the corporate world.
Karma Sutras by Debashis Chatterjee
ISBN: 9789353886950
Publication Date: 2021-04-09
Print Book Price: ₹ 410.00

Description: Karma Sutras decodes the secrets of effective leadership in these uncertain times. It is a blueprint for success in the organizational and personal sphere. The book contains management mantras from one of India's foremost thought leaders. It will help you navigate the technology-driven culture of 21st century business.Karma Sutras throws light on the leadership practices needed for the 4.0 VUCA world. It vividly encapsulates the scientific and spiritual truths about organization, work, self-mastery and the purpose of leadership in the VUCA world. Laced with small narratives from current issues to motivating stories and relatable quotes, the book caters to aspiring leaders and first-time managers alike. It provides deep anchors in spirituality for managers struggling in a disruptive world.Finally, Karma Sutras will teach you the art of effective followership. As the author rightly says, '....in each follower there is an emerging leader'.
Strategy Huddle by Deepak Dhayanithy
ISBN: 9789353887018
Publication Date: 2021-04-09
Print Book Price: ₹ 351.00

Description: Though Sun Tzu's 'Art of War' was written 2,500 years back, strategy is seen as a young discipline in business management. Over the last half to three-fourths of a century, strategy has carved its own niche in the larger business management realm. Strategy Huddle: Management Lessons from Sports draws out significant strategic management knowledge from 27 different phenomena in diverse sports including soccer, basketball, marathon, boxing, chess and cricket. The practical applications of these strategies are shown through business case scenarios in this book. For new managers seeking to sharpen their strategic management concepts such as blue ocean, behavioural and network strategies as well as for strategic thinkers interested in understanding the deeper connections between strategy and sports, this book brings to the readers an enriching learning and strategic experience.

Recommending Books for Purchase (Bulletin 150 - April 2021): IIM's

Title List

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