Recommending Books for Purchase (Bulletin 191 - February 2022): IGI Global Publishing

Recommending eBooks for Purchase (Bulletin 191 - February 2022): IGI Global Publishing

Title List

Subjects: Corporate Social Responsibility, Entrepreneurship, Marketing, Leadership, Information Systems, Business Enterprises, Human Resource Management, HealthCare, Industries, Economics & Finance, Business & Management

Global Corporate Social Responsibility Initiatives for Reluctant Businesses by Syed Abdul Rehman Khan; Zhang Yu; Mirela Panait; Laeeq Razzak Janjua; Adeel Shah
ISBN: 9781799881308
Publication Date: 2021-06-25

Description: Undeniably, the concept of corporate social responsibility (CSR) is not new, but there is a huge difference between understanding the concept of CSR in developed and developing nations. In developing countries, firms have little interest in adopting CSR as a strategy in their business goals. The best practices, techniques, and empirical studies conducted around the globe must be discussed in detail in order to encourage the incorporation of the best CSR strategies for regionally diverse businesses. Global Corporate Social Responsibility Initiatives for Reluctant Businesses is a critical reference source that covers the scope of global corporate social responsibility, which has continued to increase in the last couple of decades. The book includes core aspects of corporate social responsibility philosophy and practices in different European, North American, and Asian countries. This authored book helps readers to understand the corporate social responsibility practices in different countries and also provides a holistic picture of global CSR and emerging trends with the support of empirical studies. Covering topics including internationalization, Islamic CSR, green public procurement, CSR strategy, and sustainability, this book is essential for managers, executives, human resources managers, policymakers, academicians, researchers, students, and practitioners.
Sustainable and Responsible Entrepreneurship and Key Drivers of Performance by Cristina Raluca Gh Popescu (Editor); Rahul Verma (Editor)
ISBN: 9781799879527
Publication Date: 2021-06-25

Description: Today's entrepreneurial practices operate in a continuously challenging, highly dynamic, and everchanging environment. In these times of change, it is important to examine up-to-date theoretical infrastructure on the most powerful and representative approaches to sustainable and responsible entrepreneurship. Sustainable and Responsible Entrepreneurship and Key Drivers of Performance covers an updated view of the newest trends, novel practices, and latest tendencies concerning sustainable and responsible entrepreneurship in a world dominated by insecurity and dramatic economic, political, and managerial changes. The book presents theoretical infrastructure on approaches to sustainable and responsible entrepreneurship as well as empirical results that make a tremendous contribution to the analysis of organizations' performance key drivers. Elaborating on topics such as greening economy, intellectual capital, knowledge management, sustainable entrepreneurial ecosystems, and social responsibility, this text is essential for entrepreneurs, managers, executives, academicians, scientists, researchers, students, practitioners, and policymakers worldwide.
Innovations in Digital Branding and Content Marketing by Subhankar Das; Subhra Rani Mondal
ISBN: 9781799852797
Publication Date: 2020-09-25

Description: In today's technology-driven economy, organizations are attempting to create a digital identity of their brand in order to remain prevalent among consumers. As today's consumers are spending an increased amount of time on digital platforms, maintaining a presence online is crucial for companies to remain successful and relevant. Due to this necessity, there have been significant advancements made in the field of digital marketing and branding. Innovations in Digital Branding and Content Marketing is a collection of innovative research on the methods and advancements in the field of advertising and marketing using digital technologies. While highlighting topics including gamification, typography, and consumer-generated media, this book is ideally designed for advertisers, marketers, brand managers, PR professionals, content specialists, researchers, practitioners, executives, students, and academicians seeking current research on advanced strategies and developments in digital marketing.
Global Business Leadership Development for the Fourth Industrial Revolution by Peter Smith; Tom Cockburn
ISBN: 9781799854944
Publication Date: 2020-08-01

Description: "This book explores the latest research and best practices regarding emergent digital technologies in global business"--
Blockchain Technology and Applications for Digital Marketing by Rohit Bansal (Editor); Pacha Malyadri (Editor); Amandeep Singh (Editor); Asif Pervez (Editor)
ISBN: 9781799880820
Publication Date: 2021-06-25

Description: Blockchain is a digital, decentralized technology that is continually growing and making quite a mark in digital marketing. Blockchain has brought a drastic change to technology in the last few years, and it is referred to as distributed ledger technology (DLT), which makes the historical backdrop of any computerized resource unalterable and straightforward using decentralization and cryptographic hashing. Blockchain is transforming digital marketing by removing companies' abilities to pull data from customers without also offering to reimburse them for its value. Marketers can leverage the technology's positive attributes that customers are searching for in today's digital landscape, both in transparency and data protection. In terms of digital marketing, blockchain is one of the most important topics for its applications in the marketing field. Blockchain Technology and Applications for Digital Marketing provides insights on blockchain technology and its applications in digital marketing. This book grants a comprehensive understanding of how this technology is functioning within modern marketing and how it can influence the future of the digital marketing industry. The chapters cover the applications of blockchain, benefits and challenges, disruptive innovations in digital marketing, privacy and security concerns, and the recent trends of blockchain in digital marketing. It is ideally intended for marketers, advertisers, brand managers, executives, managers, IT specialists and consultants, researchers, businesses, practitioners, stakeholders, academicians, and students interested in blockchain technology and its role in digital marketing.
Entrepreneurial Innovation for Securing Long-Term Growth in a Short-Term Economy by Jorge Gamez-Gutierrez (Editor); Jose Manuel Saiz-Alvarez (Editor)
ISBN: 9781799835691
Publication Date: 2021-03-05

Description: A fundamental process for a company to achieve stable growth levels over time in a highly competitive economy is the ability to improve, adapt, and overcome a variety of challenges, whether they be internally or externally based. Therefore, being capable of understanding how any operational changes or improvements impact consumers must likewise be taken into consideration. Entrepreneurial Innovation for Securing Long-Term Growth in a Short-Term Economy is a collection of innovative research on the methods and applications of corporate decision making on the overall success of a company in the long term. While highlighting topics including organizational values, trust management, and social entrepreneurship, this book is ideally designed for entrepreneurs, executives, business consultants, researchers, industry professionals, and students who want to improve their understanding of the strategic role of entrepreneurial innovation at different levels defined by globalized markets inserted into the information and knowledge society.
Innovation Management and Growth in Emerging Economies by Heather C. Webb (Editor); Wendy Wu (Editor); Hussain Al Numairy (Editor)
ISBN: 9781799858454
Publication Date: 2020-10-23

Description: Despite its economic impact, understanding what shaped emerging economies' success seems to be a mystery. These complexities are compounded by fast moving technologies, such as the increased usage of artificial intelligence (AI) and the internet of things (IoT). These new technologies have a social impact, but it is how these impacts are developed and managed by people and companies that is significant. Similarly, it is important to investigate how the uncertainties and intangible factors are dealt with and how businesses can utilize innovative approaches to become adaptive in emerging market economies. Research is needed to determine how actors or businesses interact to shape and define either new institutions, new industries, or new innovation to meet the need of potential customers in emerging economies. Innovation Management and Growth in Emerging Economies explores how innovation from emerging economies is being developed through strategic choices and presents the benefits and the drawbacks, the processes, and the characteristics and management practices of both private and/or public organizations. The chapters identify the trends and approaches to innovation development as well as the strategies of adapting and converting threats and challenges into opportunities. The target audience of this book is composed of practitioners, policy influencers, course instructors, professionals, academicians, students, and researchers in the fields of business, administrative sciences, management, and economics.
Natural Language Processing for Global and Local Business by Fatih Pinarbasi (Editor); M. Nurdan Taskiran (Editor)
ISBN: 9781799851349
Publication Date: 2020-07-31

Description: The concept of natural language processing has become one of the preferred methods to better understand consumers, especially in recent years when digital technologies and research methods have developed exponentially. It has become apparent that when responding to international consumers through multiple platforms and speaking in the same language in which the consumers express themselves, companies are improving their standings within the public sphere. Natural Language Processing for Global and Local Business provides research exploring the theoretical and practical phenomenon of natural language processing through different languages and platforms in terms of today's conditions. Featuring coverage on a broad range of topics such as computational linguistics, information engineering, and translation technology, this book is ideally designed for IT specialists, academics, researchers, students, and business professionals seeking current research on improving and understanding the consumer experience.
Developing Successful Global Strategies for Marketing Luxury Brands by Fabrizio Mosca (Editor); Cecilia Casalegno (Editor); Rosalia Gallo (Editor)
ISBN: 9781799868576
Publication Date: 2021-03-26

Description: In recent times, the advent of new technologies, the concerns about sustainability, and the new tastes of the youngest generations of luxury consumers have affected the traditional dynamics of the luxury goods markets. These emerging issues have caused significant changes in the marketing of luxury goods. Sustainable development is not a new practice in the luxury market but is of increasing importance. The real challenge is for luxury companies to overcome the residual corporate social responsibility perspective to embrace a real integration of environmental, ethical, and social concerns into the corporate strategy. Integrated output and sustainable processes, the introduction of non-financial reporting as operational practice, and a new orientation to circular economy practices are emerging issues that still today request for a deeper exploration both on the academic and managerial point of view. Digitalization is another relevant issue that is reshaping the business model of luxury companies. Big data, blockchain, omnichannel experience, and digital customer experience represent the main digital challenges that luxury brand companies are facing nowadays. Luxury brands must keep up with these digital demands and sustainability concerns to maintain their position in the global market. Developing Successful Global Strategies for Marketing Luxury Brands upgrades the most relevant theoretical frameworks and empirical research about the marketing of luxury goods. This book is focused on contemporary issues affecting luxury industries such as digital transformation (blockchain, big data, analytics, innovation processes), sustainable development, changes in luxury consumers' behavior, integration between physical and online channels, and the development of social media marketing strategies. Chapters will cover areas of marketing, management, buyer behavior, and international business, creating a multidisciplinary approach for this book. This book is ideal for scholars, local government agencies and public bodies, managers, luxury business owners, along with practitioners, stakeholders, researchers, academicians, and students who are interested in emerging issues affecting the luxury market, such as sustainability and digital transformation.
Overcoming Challenges and Barriers for Women in Business and Education by Alice S. Etim; James Etim
ISBN: 9781799895855
Publication Date: 2021-06-18

Description: Recently, greater emphasis has been placed on the fact that women, regardless of whether they are located in developed or developing nations, are still facing numerous challenges regarding their financial status, education, and independence. As recent movements have highlighted such problems as unequal pay and sexual harassment and abuse, it has become imperative that steps must be taken to analyze these problems and offer solutions to combat these inequalities that would improve women's lives and society as a whole. Overcoming Challenges and Barriers for Women in Business and Education: Socioeconomic Issues and Strategies for the Future is an essential reference source that highlights cross-cultural perspectives, obstacles, and opportunities pertaining to the advancement of women's lives in society. The chapters within the book explore a variety of concepts for building a bridge to women empowerment and improving their participation in the development of their respective societies. Featuring research on topics such as global business, higher education, and gender discrimination, this book is ideally designed for managers, business professionals, entrepreneurs, social scientists, policymakers, gender studies researchers, students, and academicians looking for strategies that will help to empower women through the book's social justice model, which acts as an underlying theoretical construct.
Emerging Challenges, Solutions, and Best Practices for Digital Enterprise Transformation by Kamaljeet Sandhu (Editor)
ISBN: 9781799885887
Publication Date: 2021-06-18

Description: As organizations continue to move towards digital enterprise, the need for digital transformation continues to grow especially due to the COVID-19 pandemic. These impacts will last far into the future, as newer digital technologies continue to be accepted, used, and developed. These digital tools will forever change the face of business and management. However, on the road to digital enterprise transformation there are many successes, difficulties, challenges, and failures. Finding solutions for these issues through strategic thinking and identification of the core issues facing the enterprise is of primary concern. This means modernizing management and strategies around the digital workforce and understanding digital business at various levels. These key areas of digitalization and global challenges, such as those during or derived from the pandemic, are new and unique; They require new knowledge gained from a deep understanding of complex issues that have been examined and the solutions being discovered. Emerging Challenges, Solutions, and Best Practices for Digital Enterprise Transformation explores the key challenges being faced as businesses undergo digital transformation. It provides both solutions and best practices for not only handling and solving these key issues, but for becoming successful in digital enterprise. This includes topics such as security and privacy in technologies, data management, information and communication technologies, and digital marketing, branding, and commerce. This book is ideal for managers, business professionals, government, researchers, students, practitioners, stakeholders, academicians, and anyone else looking to learn about new developments in digital enterprise transformation of business systems from a global perspective.
Effective Strategies for Communicating Insights in Business by Ross Jackson (Editor); Amanda Reboulet (Editor)
ISBN: 9781799858546
Publication Date: 2021-05-07

Description: Because insights can be viewed as fragments of knowledge collected through experience and education, they are not easily communicated to organizational leaders. Successful organizational leaders make use of different strategies to effectively communicate insights at various levels and types of organizations, from both academic and perspectives. Synthesizing creative, critical, and existential insights across analytics, communication, and management provides an intersection to address a need for an edited collection of original research in this area. Effective Strategies for Communicating Insights in Business is an essential reference book that provides relevant theoretical frameworks, critical and creative insights, and the latest empirical research findings in communication approaches within organizations. Covering topics that include knowledge transfer, data visualization, and decision making, the book seeks to inspire the understanding of effective strategies for improving organizational performance through improved utilization of insights in different types of work communities, environments, and contexts. The target audience of this book is composed of executives and managers, as well as professionals, academicians, students, and researchers working in the field of analytics, business, communication, and knowledge management across various disciplines, for example, decision science, organizational behavior, political science, communication sciences, administrative sciences, and management.
Knowledge Management for Corporate Social Responsibility by Gregorio Martin-de Castro; Jaime Gonzalez-Masip
ISBN: 9781799852735
Publication Date: 2020-06-19

Description: In a changing and complex environment currently facing the main challenges of sustainable development, effective management of knowledge, intellectual assets, organizational learning, and talent management are the basis for social innovation and new ways of competition. In this sense, management and business practice are incorporating social and environmental demands made by all types of stakeholders to improve business decisions and strategies. Knowledge Management for Corporate Social Responsibility provides research exploring the theoretical and practical aspects of linking firm profitability, social development, and natural environment in respect to business management practices. Featuring coverage on a broad range of topics such as employer branding, intellectual capital, and organizational performance, this book is ideally designed for business professionals, small business owners, entrepreneurs, academicians, researchers, and business students.
Opportunities and Strategic Use of Agribusiness Information Systems by Ferdinand Ndifor Che (Editor); Kenneth David Strang (Editor); Narasimha Rao Vajjhala (Editor)
ISBN: 9781799858300
Publication Date: 2020-12-18

Description: Due to such factors as poor economic conditions, climate change, and conflict, food security remains an issue around the world and especially in developing nations. Rapid changes in technology over the last decade has brought a renewed focus on how information and communication technologies (ICTs) and application systems are deployed to improve rural competitiveness. Unfortunately, agricultural stakeholders in developing countries, particularly in Africa, have not been able to reap comparable benefits from adopting agricultural information systems as compared to their counterparts in the developed economies. Understanding the challenges that hinder the effective adoption of agricultural information systems and identifying opportunities or innovations is imperative to improve the agricultural sectors and overcome the problems in these developing economies. Opportunities and Strategic Use of Agribusiness Information Systems is an essential reference book that examines the key challenges that hinder the effective adoption of agricultural information systems. Moreover, it identifies and evaluates opportunities for the strategic deployment of ICTs and information systems to drive agricultural development for the benefit of agricultural sector stakeholders in emerging countries. While highlighting such topics as agricultural entrepreneurship, food value chain, and innovation systems, it is intended to provide sound and relevant frameworks and tools that will aid agricultural industry practitioners, smallholder farmers, and managers of agricultural extension systems looking to make more effective and responsible decisions when selecting, planning, deploying, and managing agribusiness information systems. It is additionally targeted for agricultural funding organizations, government policymakers, academicians, researchers, and students concerned with exploiting the potential of a variety of ICTs and information systems in the quest to achieve food security and poverty reduction in emerging economies.
IoT Protocols and Applications for Improving Industry, Environment, and Society by Cristian González García (Editor); Vicente García-Díaz (Editor)
ISBN: 9781799864646
Publication Date: 2021-06-18

Description: With the internet of things (IoT), it is proven that enormous networks can be created to interconnect objects and facilitate daily life in a variety of domains. Research is needed to study how these improvements can be applied in different ways, using different technologies, and through the creation of different applications. IoT Protocols and Applications for Improving Industry, Environment, and Society contains the latest research on the most important areas and challenges in the internet of things and its intersection with technologies and tools such as artificial intelligence, blockchain, model-driven engineering, and cloud computing. The book covers subfields that examine smart homes, smart towns, smart earth, and the industrial internet of things in order to improve daily life, protect the environment, and create safer and easier jobs. While covering a range of topics within IoT including Industry 4.0, security, and privacy, this book is ideal for computer scientists, engineers, practitioners, stakeholders, researchers, academicians, and students who are interested in the latest applications of IoT.
Resiliency Models and Addressing Future Risks for Family Firms in the Tourism Industry by Anita Zehrer (Editor); Gundula Glowka (Editor); Katrin Magdalena Schwaiger (Editor); Victoria Ranacher-Lackner (Editor)
ISBN: 9781799873532
Publication Date: 2021-05-07

Description: Family-owned and family-run firms, which are mostly small and medium-sized enterprises, are important when it comes to tourist destinations. It is therefore essential to understand how family firms address future risks and the challenges they face as part of the tourism industry. Since family businesses play such an important role for the entire tourism industry, it is worthwhile to analyze this business type when it comes to organizational resilience. Further, the development of practical solutions from field or case studies are beneficial for creating valuable learning effects for both firms and destinations alike. The examination of one risk scenario and its successful or missing management might be beneficial to create useful learning effects for the future. Therefore, it is essential to understand contemporary issues and future challenges of family firms in the hospitality/service industry and to examine different perspectives at an individual, firm, and destination management level. Resiliency Models and Addressing Future Risks for Family Firms in the Tourism Industry provides an in-depth examination of tourism family firms, since these firms are essential for supplying solutions for challenges such as dealing with uncertainty, becoming or remaining resilient, and creating sustainable tourism destinations. The chapters address the challenges of sustainability and resilience in an uncertain world and connects knowledge from family business research to tourism research, focusing on hospitality. Highlighted topics include organization ambidexterity, pandemic risk, firm management and leadership, and technology use in firm operations. This book is essential for family firms, hotel management, entrepreneurs, restaurateurs, tourism professionals, academicians, researchers, and students seeking the most advanced research on family firm's resilience and risk management within the tourism industry.
Managerial Issues in Digital Transformation of Global Modern Corporations by Thangasamy Esakki (Editor)
ISBN: 9781799824039
Publication Date: 2021-06-25

Description: Efficient management of managerial tasks by capable managers is essential in order to grow and remain competitive in today's global business market. On the other hand, digital transformation enables organizations to better compete with their global counterparts. In the process of digital transformation, many firms find it difficult to acquire qualified leadership with adequate knowledge and competence to drive success. Without integrating the dual edges of managerial competence and digital evolution, it is next to impossible for a firm to both survive and grow. Managerial Issues in Digital Transformation of Global Modern Corporations is a critical scholarly publication that examines current challenges in the digital transformation of modern business corporations from a managerial and leadership perspective. Featuring a wide range of topics such as digital transformation, marketing, and global business, this book is ideal for corporate executives, managers, IT specialists, entrepreneurs, business administrators, industry practitioners, academicians, researchers, policymakers, and students from various relevant disciplines that include economics, information and technology, business administration, management science, and commerce.
Women Empowerment and Well-Being for Inclusive Economic Growth by Shailja Dixit (Editor); Sana Moid (Editor)
ISBN: 9781799837381
Publication Date: 2020-11-06

Description: As women become more outspoken regarding their right to equal pay, it has been noted that gender equality, with women earning as much as men, would enrich the global economy. These studies have shown that equal pay, equal hours, and equal participation for women in the workforce could lead to a global wealth jump and potentially create knock-on benefits such as lower malnutrition and child mortality rates. Women Empowerment and Well-Being for Inclusive Economic Growth is a collection of innovative research that makes the case for understanding development in economic terms as well as in terms of well-being, empowerment, and participation and uncovers the role of empowering women and achieving gender equality in sustainable development. Research work and cases related to participation of a women's labor force in the economic development of the country, the place of women in society, their contribution to the social development of their country, and the problems faced by them are key features in the book. While highlighting topics including gender inequality, self-worth, and industrial policy, this book is ideally designed for economic analysts, managers, policymakers, business professionals, government officials, entrepreneurs, and business students.
Influence of FinTech on Management Transformation by Amira Sghari (Editor); Karim Mezghani (Editor)
ISBN: 9781799871118
Publication Date: 2020-11-27

Description: Digital financial services are starting to become increasingly popular with consumers, thereby fostering a favorable climate for digital entrepreneurship: mobile payment, Blockchain, etc. Research trying to understand and explain this phenomenon focuses on FinTech. Some scholars regard "FinTech" as financial innovations that upset the market while others view them as startups, based on financial innovations, that have changed the ecosystem. There are many open-ended questions about FinTech's business models, how it relates to blockchain, and whether this is a collaborative relationship between traditional financial players or a competitive relationship. Noting the lack of research work on these themes, this book attempts to shed light on this area to bridge the gap between the discourse of practitioners and the literature. Influence of FinTech on Management Transformation is an innovative reference book that defines FinTech and its ecosystem as well as concepts in relation to management transformations caused by FinTech and shares new theoretical and empirical frameworks, useful experiences, and best practices to deal with new technological changes. The chapters are divided into three interrelated sections: "Insights From the Blockchain Technology"; "Managerial and Cultural Transformations in the Era of FinTech"; and "Empirical Experiences and Applications." This book is a valuable reference tool for financial planners/advisors, managers, accountants, financial analysts, compliance experts, practitioners, researchers, academicians, and students interested in the influence of FinTech on management transformation.
Information Technology Trends for a Global and Interdisciplinary Research Community by Francisco J. García-Peñalvo (Editor)
ISBN: 9781799857310
Publication Date: 2021-01-08

Description: Data is the base for information, information is needed to have knowledge, and knowledge is used to make decisions and manage 21st century businesses and organizations. Thus, it is imperative to remain up to date on the major breakthroughs within the technological arena in order to continually expand and enhance knowledge for the benefit of all institutions. Information Technology Trends for a Global and Interdisciplinary Research Community is a crucial reference source that covers novel and emerging research in the field of information science and technology, specifically focusing on underrepresented technologies and trends that influence and engage the knowledge society. While highlighting topics that include computational thinking, knowledge management, artificial intelligence, and visualization, this book is essential for academicians, researchers, and students with an interest in information management.
Applications of Work Integrated Learning among Gen Z and y Students by Trevor Gerhardt (Editor); Paulette J. Annon (Editor)
ISBN: 9781799864417
Publication Date: 2021-04-02

Description: It has become evident within higher education and within (or in partnership with) the workplace that there is a growing demand for an integration of learning within the workplace. Formal and intentional models and processes utilizing experiential learning methods and pedagogy are often referred to as work integrated learning. However, there is a vast cross-conceptualization evident within the field between concepts such as work-related learning (WRL), workplace learning (WPL), work-based learning (WBL), work integrated learning (WIL), and experiential learning (EL). Furthermore, there are vast differences between different applications such as apprenticeships, higher degree apprenticeships (HDA), co-operative education (Coop), internships, placements, projects, sandwich courses, practicums, and more. There is a new focus on the impact of WIL on the future labor force, specifically of generations Z and Y. Applications of Work Integrated Learning Among Gen Z and Y Students presents educational and theoretical concepts related to WIL and Gen Z and Y students as a workforce. The chapters include coverage not only on these concepts, but in-depth research on the implications of WIL on these generations, educational themes in WIL, and WIL innovation. The topic of WIL and all its applications are covered in a global context and for all fields of work, focusing on the skills and expertise gained from the students of work-based learning along with insights on how work-based learning is implemented by teachers and educational administrations. This book is a valuable reference tool for in-service and preservice teachers, administrators, teacher educators, human resources and career development management, practitioners, stakeholders, researchers, academicians, and students interested in insight, theory, and practical examples of WIL from around the world and the impact these have within the workplace as related to generations Y and Z.
Global Perspectives on Military Entrepreneurship and Innovation by Sanya Ojo (Editor)
ISBN: 9781799866565
Publication Date: 2021-02-19

Description: Like other organizations across the world, military establishments apply the concept of entrepreneurship to day-to-day activities. However, literature on the topic runs thin, creating a gap in the research on this area of military involvement in entrepreneurship. These studies focus heavily on three topics: ex-military officers in entrepreneurship, entrepreneurial-minded individuals still in the military, and military spouses as successful entrepreneurs. It is essential that researchers interrogate these three areas across different locational contexts for a clear representation and understanding of the many forms of military entrepreneurship. This research focuses on outcomes, the entrepreneurial process, economic activities, and ontological directions. Military entrepreneurship is cross-cultural; spans varied locations; and is linked to retired, retiring, serving military personnel, and military spouses. Global Perspectives on Military Entrepreneurship and Innovation builds on existing theoretical and empirical studies in the areas of entrepreneurship and military business and enterprise to interrogate the concepts of military entrepreneurship, veteran entrepreneurship, military spouse entrepreneurship (or military women entrepreneurship), and retirees' entrepreneurship. The book is a collection of studies on military entrepreneurship, treating the subject with emphasis on metacognition, and interrogates differences in metacognitive processing across cultures and values relating to military entrepreneurship. The chapters cover various concepts in military entrepreneurship and promote entrepreneurship research within the military ecosystem. This book is ideal for military personnel, entrepreneurs, managers, practitioners, researchers, academicians, and students interested in the concept of military entrepreneurship and innovation narratives.
Technological Breakthroughs and Future Business Opportunities in Education, Health, and Outer Space by Angus Hooke (Editor)
ISBN: 9781799867739
Publication Date: 2021-04-09

Description: It is widely accepted that the key to rising incomes for workers, for investors, and (indirectly) for welfare recipients is innovation. New ideas provide opportunities for investment in new products, new processes, and new markets. Exploitation of these opportunities by intrapreneurs and entrepreneurs gives rise to increases in labor productivity, which in turn lead to higher primary incomes for workers and investors and, via government redistributive mechanisms, larger transfers to welfare recipients. Since technology is the driver of innovation and the key to the subsequent economic and distributional benefits of this innovation, there is a need for researchers and businesspersons to have access to up-to-date information on emerging technologies and the business opportunities they provide. Technological Breakthroughs and Future Business Opportunities in Education, Health, and Outer Space discusses the economic, social, and cultural benefits that new technologies can provide in multidisciplinary industries with a unique emphasis on looking towards the impacts of these technologies across the next two decades. Within this theme, the book discusses the recent trends, future developments, and business opportunities surrounding new technologies including information technology and biotechnology. Additionally, the book investigates recent demands and disruptions in the health and education sectors as well as recent developments and forthcoming opportunities in the outer space sector and how newer technologies can enable and meet the growing demands of these industries. While covering all these technologies and their applications, this book is an ideal reference work for entrepreneurs and intrapreneurs, teachers, technologists, analysts, IT specialists, engineers, policymakers, medical professionals, government officials, space agencies, financial planners, public officials, and researchers and students working in areas that include but are not limited to technology, education, public health, medicine, business and management, aeronautics, and public policy.
Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector by José Duarte Santos (Editor); Inês Veiga Pereira (Editor)
ISBN: 9781799872665
Publication Date: 2021-06-25

Description: The healthcare sector has never been under as much pressure as it is today. This pressure has motivated organizations to reinvent themselves, forcing management and marketing to take a more active role. Due to this reinvention, organizations must incorporate a stronger culture of management and marketing orientation that allows companies to define their course, optimize their resources, communicate with their stakeholders more efficiently, and encourage customers to become more involved with the company. This need is particularly urgent in the healthcare sector, as its weight in the economy has grown recently and it must prepare for economic recovery. Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector provides knowledge and skills to apply management and marketing on strategic, tactical, and operational aspects with an emphasis on the healthcare industry. Various aspects of management and marketing, such as operations management, quality management, human resources, brand management, and digital marketing, are discussed. The book is ideal for management and marketing academics, their students (undergraduate/graduate programs), researchers, managers, advertisers, healthcare organizations, hospital boards, pharmaceutical representatives, and marketers who need to optimize the potential of management marketing applied in the healthcare industry.
E-Collaboration Technologies and Strategies for Competitive Advantage amid Challenging Times by Jingyuan Zhao (Editor); Joseph Richards (Editor)
ISBN: 9781799877653
Publication Date: 2021-06-11

Description: E-collaboration is a tool that breaks the boundaries of activities within and between organizations. E-collaboration technologies are making it easier than ever for people to work together no matter where they happen to be. Succeeding with collaboration at a level where it represents a competitive advantage requires a broad approach. Internal social networks can circumvent bureaucratic boundaries and facilitate information sharing activities among individuals across hierarchies and divisions or departments. This allows organizations to acquire resources or competencies from external sources that otherwise would be difficult or expensive to access. Accordingly, organizations focus more on their own areas of competence and gain a competitive advantage by acquiring richer content and better solutions in a creative and cost-effective way. Challenging times can provide new opportunities that need to be detected at the right time. There must be many other sources of competitive advantages which should support the main source of competitive value. Competitive advantage may be gained if the organization is able to find sources of competitive advantage in time of economic crises. Organizations have rapidly deployed technology solutions, such as collaboration tools and cloud computing, which enable their employees to work remotely and continue these organizational operations, especially during times of crisis. E-Collaboration Technologies and Strategies for Competitive Advantage Amid Challenging Times focuses on e-collaboration technologies, strategies, and solutions from a perspective of organizational competitive advantage, including e-collaboration technologies' situation and solutions, innovation systems, competition and strategies, marketing, and growth capabilities. The book presents a full understanding on e-collaboration technologies, strategies, and solutions in organizations, and provides insight for how to develop e-collaboration technologies, strategies, and solutions more generally so as to simultaneously leverage potential benefit and guard against potential risk, promoting organizational competitive advantage amid challenging times. This book is ideally intended for policymakers, government officials, corporate heads of firms, managers, managing directors, practitioners, researchers, academicians, and students seeking information on the e-collaboration technologies being employed in businesses in times of crisis.
Higher Education Challenges in South-East Asia by Christian Kahl (Editor)
ISBN: 9781799865209
Publication Date: 2020-10-23

Description: Over the last decade, many local students have preferred to study overseas. This has caused governments to announce the creation of programs and developments in the higher education sector to upgrade South-East Asia to a leading education hub. Moreover, many governments declared that they would work on the insurance of learning to increase the quality of the degrees and the teaching itself. This has led many to question the results of these declarations. Higher Education Challenges in South-East Asia provides an overview of what has been happening over the last ten years in higher education in South-East Asia. It also works to solve the challenges in modern education such as the impacts of digitalization, globalization, and Generation Y and Z learning styles. Covering topics that include globalization, educational technologies, and comparative teaching, this book impacts academic institutions, policymakers, government officials, university and college administrators and leaders, academicians, researchers, and students.
Examining the Career Development Practices and Experiences of Immigrants by Jared Keengwe; Kenneth Kungu
ISBN: 9781799870081
Publication Date: 2020-09-01

Description: "This book will expand our understanding of career development issues faced by immigrants and explores organizational practices relevant to immigrant career development, adding to the research on organizational career development practices targeted at immigrants"--
Emerging Business and Trade Opportunities Between Oceania and Asia by Angus Hooke (Editor); Hardik Vachharajani (Editor); Harpreet Kaur (Editor); Kevin E. Dow (Editor)
ISBN: 9781799857693
Publication Date: 2020-09-30

Description: Asia and Oceania are close geographically, have complementary trade and investment opportunities, and have developed strong business relationships during recent decades. The rapid growth of Asia has provided huge two-way opportunities in trade and investment for businesses in these areas. In the coming decades, continued strong growth in East Asia is likely to be accompanied by even stronger growth in South Asia. Businesses in Oceania are generally better placed than those of Western Europe and North America to take early advantage of the burgeoning opportunities in Asia. Emerging Business and Trade Opportunities Between Oceania and Asia is a comprehensive reference that comprises research on the latest business ventures and developments that are being forged between countries that include Australia, China, and India. This book provides insight into general knowledge about the trade and investment policies and patterns of the two areas and specific knowledge about more targeted trade and investment opportunities. Covering a plethora of topics such as economic development, knowledge management, and start-ups across a wide range of industries that include tourism and hospitality, elderly care services, and information technology sectors, it is ideal for existing and new business entrepreneurs in Oceania and Asia; economic and political commentators; and researchers, academics, and students working in the fields of economics and business-oriented disciplines. Additionally, business professionals and financial investors can use the book to gain a deeper understanding of investment opportunities in areas such as health and tourism, and business consultants can utilize it to develop road maps for their clients of future business opportunities in what will continue to be the largest and most rapidly growing part of the world economy.
Building Consumer-Brand Relationship in Luxury Brand Management by Paula Rodrigues (Editor); Ana Pinto Borges (Editor)
ISBN: 9781799852445
Publication Date: 2020-10-30

Description: Luxury is no longer a privilege of the high-net-worth individuals. It is now accessible to all. This has become possible because the essence of luxury has changed: from something based upon materialism and conspicuous and hedonic consumption to one that embraces enrichment and experiences for the consumers. This evolution creates challenges for luxury brands and for the managers of luxury brands. Building Consumer-Brand Relationship in Luxury Brand Management is a collection of innovative research that focuses on the conception and marketing of luxury as an experience and explores more integrative and comprehensive approaches to modeling and understanding the consumer-brand relationship with luxury brands and their sustainability in a global and multicultural world. Highlighting a broad range of topics including digital marketing, consumer demand, and social responsibility, this book is ideally designed for marketers, brand managers, consumer analysts, advertisers, entrepreneurs, executives, researchers, academicians, and students.
Cases on Critical Practices for Modern and Future Human Resources Management by Devi Akella (Editor); Niveen Eid (Editor); Anton Sabella (Editor)
ISBN: 9781799868545
Publication Date: 2021-03-30

Description: Human resources management (HRM) has evolved in the last few years as a result of such factors as outsourcing, work-life balance issues, globalization, increasing proportion of older workers, generational differences, etc. As such, it is imperative to revisit past views and perspectives on methods and practices in HRM in order to ensure that best procedures are being utilized. Cases on Critical Practices for Modern and Future Human Resources Management offers teaching cases from the corporate, public, and educational sectors that present critical reviews of different aspects of HRM, its origin, role and responsibilities, functions, and the future of HRM in the context of changing patterns of work, society, and the world. It functions as a resource that will spur future HR personnel to become more ethically conscious managers and citizens. Highlighting important topics that include employee wellbeing, recruitment, and retention, this book is ideal for human resources managers, organization development consultants, small and medium enterprises, non-profit organizations, professionals, academicians, researchers, and students
Political and Economic Implications of Blockchain Technology in Business and Healthcare by D?írio de Oliveira (Editor)
ISBN: 9781799873648
Publication Date: 2021-07-30

Description: It is known that trust is of the utmost importance in human interactions, and blockchain technology establishes a new type of foundation for financial and political confidence. This new kind of trust is based on cryptographic techniques and distributed in digital networks. In an uncertain world where it is difficult to tell what is real or fake, decentralized organizational networks may prove to be particularly competitive given that this new ""distributed trust"" endows them with an unusual functional autonomy, namely guaranteeing the authenticity, confidentiality, and integrity of the processed data. Besides the direct sharing of information enabled by blockchain, transactions can now also take place with newfound trust and ways to safely manage personal data. It is important to look at these implications, particularly in sectors such as business and healthcare. Political and Economic Implications of Blockchain Technology in Business and Healthcare provides relevant theoretical frameworks on the political and economic impact of blockchain technology, which is thought to be able to redesign human interactions concerning transactions. Specifically, it will give ideas, concepts, and instruments considered relevant to advance the knowledge about ""cryptoeconomics"" and decentralized governance. The chapters will also provide several insights on business applications of this digital innovation, particularly in the healthcare sector, and will explore the ethical impact of the new ""distributed trust"" paradigm resulting from the surge of such a disruptive technology. This book is essential for students and researchers in social and life sciences, professionals and policymakers working in the fields of public and business administration, healthcare workers and researchers, academicians, and students interested in blockchain technology and the political and economic impacts in the industry.
Complex Systems and Sustainability in the Global Auditing, Consulting, and Credit Rating Agency Industries by Michael C. Nwogugu
ISBN: 9781799874195
Publication Date: 2021-05-30

Description: Current issues within industrial organization, mechanism design, political economy, and complex systems in the global accounting/consulting industry and global credit rating agency industry can have massive effects on international trade and international capital flows as these industries are some of the most international of all service industries. One major issue that is often overlooked is that NPLs, LRCs, and CRAs are significantly affected by both business processes and the nature and tenure of human-computer interactions (HCI) of the financial market ecosystem. Therefore, it is important to analyze the theories about business processes and the long-term impact of the use of computers on individuals and groups within the context of corporate strategy and vice versa. Through these theories one can better understand the changes technology has caused in the financial ecosystem and the way business models are shifting and developing to handle these changes. Complex Systems and Sustainability in the Global Auditing, Consulting, and Credit Rating Agency Industries analyzes and develops theories about public policy and ""inter-business"" processes that are designed and executed within the context of computer networks. It focuses on aspects of complex systems (including networks), mechanism-design, and behavioral game theory and introduces new models and ""informal algorithms"" that solve social-choice problems. It will also present new business/compensation models for the accounting/auditing, credit rating agency, and business-opportunities industries as well as analyze industry structure, structural changes, and antitrust problems. This book is essential for employees in the industry, financial services, research institutes, consulting firms, and government agencies, along with accountants, financial planners, auditors, consultants, practitioners, researchers, academicians, and students interested in industrial mathematics and theoretical computer science.
Impact of Global Issues on International Trade by Ahu Coskun Ozer
ISBN: 9781799883159
Publication Date: 2021-10-01

Description: "This book analyzes the effects of global issues on international trade such as global crises, war, and security issues, global pandemic and acknowledges the necessity of global cooperation to solve the international trade problems"--
Competitive Drivers for Improving Future Business Performance by Carlos Martins (Editor); Paula Rodrigues (Editor)
ISBN: 9781799818441
Publication Date: 2019-12-30

Description: The globalized economy, dominated by the diffusion of innovation and social, political, and economic changes, allows people and knowledge to flow without knowing what lies ahead. As new economies emerge and technologies impose significant changes, the internationalization of markets and industries has made defining its delimitation more difficult. Competitive Drivers for Improving Future Business Performance is a conceptualized reference source that discusses the use of digital skills to manage change in volatile contexts and provides fundamental understanding of competitive advantage to guarantee superior performances. To assure this level of performance, a set of choices (drivers) must be created ensuring operational efficiency, innovative products, customer knowledge-base, and focused branding. Featuring research on topics such as consumer experience, strategic leadership, and flexible technologies, this book is ideally designed for managers, executives, entrepreneurs, academicians, consulting professionals, researchers, industry professionals, and students seeking coverage on how to improve competitive performance in an era of uncertainty.
Empowering Businesses with Collaborative Enterprise Architecture Frameworks by Tiko Iyamu (Editor)
ISBN: 9781522583165
Publication Date: 2020-08-07

Description: Increasingly, organizations allocate a substantial financial budget to the acquisition, implementation, and management of IT solutions. IT solutions are employed strategic partners in supporting business strategic outcome, and the solutions are tools used to support operational activities within an environment. Given the vast amounts being invested in IT solutions and development, there is a need for a better return and outcome for organizations. Empowering Businesses With Collaborative Enterprise Architecture Frameworks is an essential reference source that provides readers with pragmatic, implementable strategies and direction to create IT with collaborative capabilities that can reduce the cost of running IT within an organization. Moreover, the book offers pragmatic roadmaps to adopting disruptive IT solutions effectively and efficiently and towards gaining a better understanding of enterprise architecture as a means to business decision making. Featuring research on topics such as business engineering, cloud computing, and open systems, this book is ideally designed for managers, directors, and other business decision makers; government and industry policymakers; business and enterprise architects; industry professionals; academicians; researchers; and students.