The Business of Culture by Christopher G. Rea (Editor); Nicolai Volland (Editor)ISBN: 9780774827805
Publication Date: 2014-12-15
The business of culture designs, produces, markets, and distributes cultural products that include art, education, literature, publishing, and mass media. Cultural entrepreneurs, both business people and cultural agents, take risks and innovate, develop, and sustain products and enterprises. In a South Asian context, cultural entrepreneurship is a continuing process that began in late-19th-century China. Declining state power, foreign intrusion, and war created a freewheeling sociopolitical environment conducive to entrepreneurship. Eleven academics in Canada, England, Singapore, and the US contribute to this anthology, which organizes Chinese cultural entrepreneurs into three archetypes corresponding to the three sections of the book: "Cultural Personalities," "Tycoons," and "Collective Enterprises." The chapters demonstrate how ingenuity and execution facilitated the individual successes of the various cultural entrepreneurs the authors explore, and in sum, the book presents a sphere of individuals engaged in cultural production. A 12-page Chinese-English glossary, 30 figures, and five tables add clarity to the discussion. Profuse bilingual sources and notations throughout.