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Recommending Books for Purchase (Bulletin 157b - June 2021): Wiley Latest Titles
Financial Information and Brand Value by Yves-Alain Ach; Sandra Rmadi-Saïd
Publication Date: 2020-12-11
Description: The brand is the companys most important asset. In their financial statements, companies are faced with a lack of accounting recognition for the brands they have created, and value recognition for the brands they have acquired. This book studies the nature, characteristics and determinants of brand information published in companies annual and financial reports. It presents case studies on the methods of evaluating and developing brands, and analyzes annual reports published by listed companies, whose brands appear in international rankings. It reflects on the inadequacy of information and disclosed data to demonstrate the value of brands and the need to ensure that more reliable and relevant financial information is available to investors. Financial Information and Brand Value goes beyond the simple application of conceptual frameworks in order for the reader to master the practices related to brand valuation.
Getting Multi-Channel Distribution Right by Kusum L. Ailawadi; Paul W. Farris
Publication Date: 2020-04-21
Description: Getting Multi-Channel Distribution Right provides a comprehensive treatment of modern distribution strategy that is analytically solid, clearly written, and relevant for managers as well as MBA and executive MBA students, and the professors who train them. It covers concepts, metrics, tools, and strategic frameworks for managing distribution in physical and digital channels. Focusing on the challenges of managing multiple channels of distribution in an evolving marketplace--rather than the process of designing a distribution channel from scratch--it leans more heavily on metrics and tools and incorporates perspectives from academic research, as well as in-depth case studies from marketing and general management practice. Introduces an organizing framework of pull and push marketing for how suppliers work together with their channel partners. Integrates across physical and digital, independent and company-owned, routes to market. Maps the functions of traditional and newer intermediaries in the channel ecosystem and identifies the root causes of conflict between them. Provides tools and frameworks for how much distribution coverage is required and where. Shows how product line, pricing, trade promotions, and other channel incentives can help to coordinate multiple channels and manage conflict. Illustrates how push and pull metrics can be combined into valuable dashboards for identifying positive feedback opportunities and sustaining the channel partnership. With the help of Getting Multi-Channel Distribution Right you'll discover how to successfully develop, execute, and adapt distribution strategy to the evolving marketplace.
High Performance Boards by Didier Cossin
Publication Date: 2020-06-04
Description: A comprehensive guide to transforming boards and achieving best-practice governance in any organisation. When practising good governance, the board is the vital driver of organizational success, while fostering positive social impact and economic value creation. At all levels, executives around the world are faced with complexities rising from disruptive business models, new technologies, socio-economic changes, shifting political circumstances, and an array of other sources. High Performance Boards is the comprehensive manual for attaining best-in-class governance, offering pragmatic guidance on improving board quality, accountability, and performance. This authoritative volume identifies the four dimensions, or pillars, which are crucial for establishing and maintaining best-practice boards: the people involved, the information architecture, the structures and processes, and the group dynamics and culture of governance. This methodology can be applied to any board in the world, corporate or non-profit organization, regardless of size, sector, industry, or context. Readers are introduced to a fictitious senior board member - an amalgamation of board members from well-known organisations - and follow her as she successfully handles real-life challenges with effective governance. Drawn from the author's 20 years of practice and confidential work with boards across the world, this book: Demonstrates how high-performance boards innovate and refine their practices Discusses examples of board failures and challenges, including case studies from both for-profit and non-profit organisations including international organizations and state-owned agencies or even ministries Provides a proven framework to create best-in-class governance Includes a companion website featuring tools for board assessment and board practice High Performance Boards has inspired more than 3000 board members around the world. This book is essential reading for professionals and managers interested in governance and board members, senior managers, investors, lawyers, and students of governance.
Innovation for Society by Marianne Chouteau; Joëlle Forest; Céline Nguyen
Publication Date: 2020-10-02
Description: In a context marked by unprecedented challenges (the struggle against inequalities, climate change, etc.), innovation appears to be the readymade universal scapegoat. Innovation for Society, however, suggests that we look at innovation differently, by inviting us to innovate with consciousness. To do this, the authors introduce an approach they call Penser le Sens de l'Innovation (P.S.I., or "thinking about the meaning of innovation"), comprising a set of tools largely from the humanities and social sciences (observation, cartography, creativity, storytelling, etc.) to lead us to this "meaning". By considering the question of "meaning" from the point of view of both direction and signification, the authors rehabilitate the eminently political question of knowing which innovations we choose for which societies.
Innovation Trends in the Space Industry by Victor Dos Santos Paulino
Publication Date: 2020-01-14
Description: Ever since their inception, space activities have been innovative, but not driven by commercial considerations - that is, until the end of the Cold War, when the commercialization of space escalated. As a result, the direction of the innovation changed in order to leverage new business opportunities, which reached a turning point in the 2010s. This book discusses the developmental trends of the world space sector in detail, by analyzing their long-term evolution, and studying why this innovative industry sometimes experiences technological and organizational delays. Innovation Trends in the Space Industry also provides a framework to diagnose more accurately the potential technological threats that are currently faced by existing space tech manufacturers. Moreover, this book, with an economic perspective, provides a close examination of the space sector. It also contributes to enriching innovation management theory by leading us to better understand industry emergence shaped by customers, to reinterpret technological and organizational inertia in high technology activities, and to refine disruptive innovation trends.
Investment Decision-Making Using Optional Models by David Heller (Editor)
Publication Date: 2019-12-27
Description: In order to create value, companies must allocate their resources effectively and evaluate investment alternatives. This book examines, from a theoretical and empirical point of view, how managerial flexibility can be integrated into investment decisions through the optional approach. Unlike the traditional net present value method, the actual options take into account indeterminate elements. These lead to unpredictable cash flows at the time of the investment decision, especially in the context of complex and risky projects. The book puts into perspective the use of optional models and their interactions. The different categories of options are the subject of practical applications, through analysis of investment decisions where uncertainty is growing. Therefore, studies make it possible to consider the flexible nature of investment choices by integrating new information and risk over time.
Knowledge Management in Innovative Companies 2 by Pierre Saulais; Jean-Louis Ermine
Publication Date: 2020-04-27
Description: The status of knowledge management (KM) as a mature science has long been recognized in the academic world. However, in the economic arena, its connection with companies and organizations has been more gradual. Jean-Louis Ermine established a theoretical and practical framework for KM in Knowledge Management: The Creative Loop, which was also published by Wiley. In this second volume, practical examples are illustrated with real case studies. Modeled on the four-step operational approach inspired by the creative loop, this book includes four sets of real case studies - each one following the basic presentation of the fundamental material. Knowledge Management in Innovative Companies 2 is especially useful for practitioners, as there are numerous illustrations based on best practices for each specific KM step and for global project implementation. Indeed, the last chapter is dedicated to the implementation of a global KM corporate project.
Location-Based Marketing by Gérard Cliquet; Jérôme Baray
Publication Date: 2020-04-18
Description: Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities - whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.
Luxury Brand Management in Digital and Sustainable Times by Michel Chevalier; Gerald Mazzalovo
Publication Date: 2020-12-02
Description: Learn about the luxury brand industry from the inside out with this masterful and insightful resource The newly revised Fourth Edition of Luxury Brand Management in Digital and Sustainable Times delivers a timely re-examination of what constitutes the contemporary luxury brand landscape and the current trends that shape the sector. Distinguished experts and authors Michel Chevalier and Gerald Mazzalovo provide readers with a comprehensive treatment of the macro- and micro-economic aspects of management, communication, distribution, logistics, and creation in the luxury industry. Readers will learn about the growing importance of authenticity and sustainability in the management of fashion, perfume, cosmetics, spirits, hotels and hospitality, jewelry, and other luxury brands, as well as the strategic issues facing the companies featured in the book. The new edition offers: A new chapter on the "Luxury of Tomorrow," with a particular focus on authenticity and durable development A completely revised chapter on "Communication in Digital Times," which takes into account the digital dimension of brand identity and its implications on customer engagement activities and where the concept of Customer Journey is introduced as a key marketing tool A rewritten chapter on "Luxury Clients" that considers the geographical changes in luxury consumption Considerations on the emerging notion of "New Luxury" Major updates to the data and industry figures contained within the book and a new section dedicated to the hospitality industry New semiotic analytical tools developed from the authors' contemporary brand management experiences Perfect for MA and MBA students, Luxury Brand Management also belongs on the bookshelves of marketing, branding, and advertising professionals who hope to increase their understanding of the major trends and drivers of success in this sector.
Luxury Retail and Digital Management by Michel Chevalier; Michel Gutsatz
Publication Date: 2020-03-14
Description: Develop a winning customer experience in the digital world Luxury consumers are changing - they come from all over the world, they are young and they are digital natives. How can luxury brands that have built themselves as pure physical players adapt their business model and practices to address their expectations without abandoning their luxury DNA? Luxury Retail and Digital Management, 2nd Edition sets focus on the major retailing challenges and customer evolutions luxury brands are facing today: the digitalisation and the emergence of the millennials and Chinese luxury consumers. These major changes have been affecting the distribution and communication channels of luxury brands; they now have to think simultaneously physical stores and e-commerce, global marketing and digital marketing. * Defines all the tools that are necessary to manage luxury stores including analysis of location and design concept * Explores the selection, training and motivation of the staff * Covers everything executives, managers and retail staff need to know in order to enter, expand, understand and succeed in the world of luxury retail Written by luxury retail experts Michel Chevalier and Michel Gutsatz, who lend their solid academic credentials and professional expertise to the subject, Luxury Retail and Digital Management, 2nd Edition provides deep insight into the main challenges that luxury brands are facing in this digital age.
Machine Learning for Asset Management by Emmanuel Jurczenko (Editor)
Publication Date: 2020-07-24
Description: This new edited volume consists of a collection of original articles written by leading financial economists and industry experts in the area of machine learning for asset management. The chapters introduce the reader to some of the latest research developments in the area of equity, multi-asset and factor investing. Each chapter deals with new methods for return and risk forecasting, stock selection, portfolio construction, performance attribution and transaction costs modeling. This volume will be of great help to portfolio managers, asset owners and consultants, as well as academics and students who want to improve their knowledge of machine learning in asset management.
Not-For-Profit Entities 2020 by AICPA
Publication Date: 2020-06-18
Description: This Not-for-Profit Industry Development Audit Risk Alert shows changes on the horizon as well as current business environment issues and accounting and auditing challenges such as: Cybersecurity and outsourcing Implementation of FASB's revenue recognition standards Changes to the auditor's report Preparation for FASB's leases and other accounting standards updates Delivered in an easily digestible format, this alert also covers legislative and regulatory issues like the unrelated business income tax and changes to IRS Form 990-T as well as a discussion of the Department of Labor's overtime rule.
Not-For-Profit Financial Reporting by Bruce W. Chase
Publication Date: 2020-06-22
Description: Through a combination of practical guidance and case studies, the author provides insight into what makes not-for-profits different. Updated for revenue recognition, grants and contracts, and financial reporting, this book offers guidance on FASB's new financial statement standard and revenue recognition standard which will have a major impact on financial reporting for not for profits. It helps answer the questions: Are you aware of how not-for-profit financial statements will change because of FASB's Financial Statement Standard? Do you know what makes not-for-profit accounting and financial reporting different? Key topics include: Grants and contracts Expense reporting NFP financial statement standard Revenue recognition Performance measures
Practical Risk Management for EPC / Design-Build Projects by Walter A. Salmon
Publication Date: 2020-04-06
Description: Many of the books on construction risk management concentrate on theoretical approaches to the accurate assessment of the overall risks of taking on a new project. Less attention is paid to the typical risks to which the operational level of a project is exposed and how operational managers should approach those risks during project implementation. This book identifies precisely where the major EPC/Design-Build risks occur within an operational framework and shows how best to deal with those risks. The book attempts to offer practical advice, approaches and tools for dealing with risks to which the various operational departments are exposed.
Privacy, Regulations, and Cybersecurity by Chris Moschovitis
Publication Date: 2021-02-24
Description: Protect business value, stay compliant with global regulations, and meet stakeholder demands with this privacy how-to Privacy, Regulations, and Cybersecurity: The Essential Business Guide is your guide to understanding what "privacy" really means in a corporate environment: how privacy is different from cybersecurity, why privacy is essential for your business, and how to build privacy protections into your overall cybersecurity plan. First, author Chris Moschovitis walks you through our evolving definitions of privacy, from the ancient world all the way to the General Law on Data Protection (GDPR). He then explains--in friendly, accessible language--how to orient your preexisting cybersecurity program toward privacy, and how to make sure your systems are compliant with current regulations. This book--a sequel to Moschovitis' well-received Cybersecurity Program Development for Business--explains which regulations apply in which regions, how they relate to the end goal of privacy, and how to build privacy into both new and existing cybersecurity programs. Keeping up with swiftly changing technology and business landscapes is no easy task. Moschovitis provides down-to-earth, actionable advice on how to avoid dangerous privacy leaks and protect your valuable data assets. Learn how to design your cybersecurity program with privacy in mind Apply lessons from the GDPR and other landmark laws Remain compliant and even get ahead of the curve, as privacy grows from a buzzword to a business must Learn how to protect what's of value to your company and your stakeholders, regardless of business size or industry Understand privacy regulations from a business standpoint, including which regulations apply and what they require Think through what privacy protections will mean in the post-COVID environment Whether you're new to cybersecurity or already have the fundamentals, this book will help you design and build a privacy-centric, regulation-compliant cybersecurity program.
Quantifying Human Resources by Clotilde Coron
Publication Date: 2020-04-18
Description: Since the late 20th Century, Human Resources (HR) has had a legal obligation to produce reports for management in most firms. However, these have long been considered restrictive and are seldom used to improve decision-making. More recently, the emergence of analytics, Big Data and algorithms has enabled a reconfiguration of the uses of quantification in HR. Accompanied by empirical examples, this book presents and defines the different tools and uses of quantification in HR. It studies the effect of these tools on decision-making and ? without subscribing to the myth of objective and rational quantification ? presents the contributions and limits of the use of data in HR, and analyzes the potential risks of excessive quantification. It also discusses the appropriation of these tools by the various players in a company and examines their effects on the position of HR.
Real Frauds Found in Not-For-Profits by Lynda Dennis
Publication Date: 2020-06-29
Description: Due to the nature of not-for-profits, fraud may be more common than it seems. This book shows how to recognize red flags of fraud, including cyber fraud. It offers a comprehensive learning approach using real-world examples, explanations of audit standards, and informative case studies that analyze several unique frauds which occurred in the not-for-profit industry. Key topics covered are: misappropriation of benefits, pledges and contributions, cyber fraud, and grant expense allocations.
Reimagining Businesses with AI by Sudhi Sinha; Khaled Al Huraimel
Publication Date: 2020-09-27
Description: Discover what AI can do for your business with this approachable and comprehensive resource Reimagining Businesses with AI acquaints readers with both the business challenges and opportunities presented by the rapid growth and progress of artificial intelligence. The accomplished authors and digital executives of the book provide you with a multi-industry approach to understanding the intersection of AI and business. The book walks you through the process of recognizing and capitalizing on AI's potential for your own business. The authors describe: How to build a technological foundation that allows for the rapid implementation of artificial intelligence How to manage the disruptive nature of powerful technology while simultaneously harnessing its capabilities The ethical implications and security and privacy concerns raised by the spread of AI Perfect for business executives and managers who seek a jargon-free and approachable manual on how to implement artificial intelligence in everyday operations, Reimagining Businesses with AI also belongs on the bookshelves of anyone curious about the interaction between artificial intelligence and business.
Science Fiction and Innovation Design by Thomas Michaud (Editor)
Publication Date: 2020-10-30
Description: Science fiction is often presented as a source of utopia, or even of prophecies, used in capitalism to promote social, political and technoscientific innovations. Science Fiction and Innovation Design assesses the validity of this approach by exploring the impact this imaginary world has on the creativity of engineers and researchers. Companies seek to anticipate and predict the future through approaches such as design fiction: mobilizing representations of science fiction to create prototypes and develop scenarios relevant to organizational strategy. The conquest of Mars or the weapons of the future are examples developed by authors to demonstrate how design innovation involves continuous dialogue between multiple players, from the scientist to the manager, through to the designers and the science fiction writers.
Self-Service Data Analytics and Governance for Managers by Nathan E. Myers; Gregory Kogan
Publication Date: 2021-05-14
Description: Project governance, investment governance, and risk governance precepts are woven together in Self-Service Data Analytics and Governance for Managers, equipping managers to structure the inevitable chaos that can result as end-users take matters into their own hands Motivated by the promise of control and efficiency benefits, the widespread adoption of data analytics tools has created a new fast-moving environment of digital transformation in the finance, accounting, and operations world, where entire functions spend their days processing in spreadsheets. With the decentralization of application development as users perform their own analysis on data sets and automate spreadsheet processing without the involvement of IT, governance must be revisited to maintain process control in the new environment. In this book, emergent technologies that have given rise to data analytics and which form the evolving backdrop for digital transformation are introduced and explained, and prominent data analytics tools and capabilities will be demonstrated based on real world scenarios. The authors will provide a much-needed process discovery methodology describing how to survey the processing landscape to identify opportunities to deploy these capabilities. Perhaps most importantly, the authors will digest the mature existing data governance, IT governance, and model governance frameworks, but demonstrate that they do not comprehensively cover the full suite of data analytics builds, leaving a considerable governance gap. This book is meant to fill the gap and provide the reader with a fit-for-purpose and actionable governance framework to protect the value created by analytics deployment at scale. Project governance, investment governance, and risk governance precepts will be woven together to equip managers to structure the inevitable chaos that can result as end-users take matters into their own hands.
Shapes of Tourism Employment by Gwenaelle Grefe (Editor); Dominique Peyrat-Guillard (Editor)
Publication Date: 2020-07-24
Description: The ambition of this book is to propose a grid of reading able to illuminate the current HR transformations experienced by the big historical international companies of the sector of the tourism, carried away by what is known as the "3rd tourist revolution ". The latter is characterized by the combination of three main phenomena: internationalization, digitalization and hyper-personalization that refound the employment relationship between employers, unions and employees. Internationalization requires a renewal of business models heckled by the low-cost strategies of new operators provoking social reactions to the extent of perceived psychological disruptions, to question the validity of these same strategies. Digitization has opened the way to the disintermediation at the origin of the evolution of the trades front and back office. Finally, hyper-personalization and adaptation to new client behaviors justify the hegemony of soft skills for a redefined hospitality. In the end, the employee must constantly deal with often paradoxical injunctions (example: standardization of service protocols versus empowerment). A focus will be made on two specific branches: hotels and air transport which will each be part of a part. The topic will be illustrated by case studies and testimonials. The two coordinators of the book will draw on the contributions of researchers who collaborate with them in the framework of an international research program they pilot.
Supply Chain Management Best Practices by David Blanchard
Publication Date: 2021-05-14
Description: SUPPLY CHAIN MANAGEMENT BEST PRACTICES Although the fundamentals of the supply chain industry remain constant, massive shifts in the demands of the marketplace and powerful new technologies have changed the way supply chain and transportation companies must engage with and deliver solutions to their clients. In the newly revised Third Edition of Supply Chain Management Best Practices, noted journalist and supply chain expert David Blanchard delivers a compelling and comprehensive overview of the new technologies shaping the transportation and supply chain industries today and the processes that will transform them tomorrow. You'll discover a thorough introduction to supply chain management, along with examples of best-in-class supply chains in a variety of industries. You'll also find proven methods and KPIs for measuring the performance of a supply chain. The author presents the traditional core processes of supply chain management and discusses the techniques used by individual and trendsetting companies from around the world. Finally, you'll learn about the strategies, solutions, and technologies used by leading companies to design their global organizations. From drones and the Internet of Things to same-day delivery, omni-channel distribution, artificial intelligence, Uber-style freight transportation apps, blockchain, and robotics, the book discusses how the transfer of computing power from central mainframes into smartphones and cloud-based services has enabled game-changing technologies to reach companies of all shapes and sizes. Perfect for supply chain managers and professionals, chief financial officers, chief information officers, and controllers, Supply Chain Management Best Practices will also earn a place in the libraries of manufacturing, warehouse, and purchasing managers who seek a one-stop resource to help them understand the latest trends and the enduring foundations of the supply chain industry. BUILD BEST-IN-CLASS SUPPLY CHAIN CAPABILITIES IN YOUR ORGANIZATION WITH THIS NEWLY UPDATED RESOURCE FROM AN INDUSTRY LEADER The revised and updated Third Edition of Supply Chain Management Best Practices offers readers an insightful and comprehensive take on the concepts, processes, and technologies that define today's supply chain and transportation industries. You'll discover must-know information about traditional and core processes, as well as new technologies like drones, the Internet of Things, same-day delivery, and artificial intelligence that are transforming the industry. The book contains valuable case studies, stories, and recent examples from real organizations implementing exciting new supply chain initiatives that are changing the way professionals think about their field. You'll find proven methods for measuring the performance of supply chains and insights into the strategies, solutions, and technologies used by trendsetting companies across the world. Finally, you'll learn why the transfer of computing power from central mainframes to the cloud and handheld devices has fundamentally changed the supply chain industry. Ideal for executives, controllers, supply chain managers and professionals, as well as manufacturing, warehouse, and purchasing managers, the Third Edition of Supply Chain Management Best Practices remains an indispensable resource for anyone seeking to maintain and optimize a supply chain that functions as a competitive advantage.
Sustainable Management for Managers and Engineers by Carolina Machado (Editor); J. Paulo Davim (Editor)
Publication Date: 2020-12-11
Description: In a competitive and complex world, where requirements from different fields are ever-growing, organizations need to be responsible for their actions in their respective markets. However, this responsibility must not be deemed one-time-only but instead should be seen as a continuous process, under which organizations ought to effectively use the different resources to allow them to meet the present and future requirements of their stakeholders. Having a significant influence on their collaborators performance, the role developed by managers and engineers is highly relevant to the sustainability of an organizations success. Conscious of this reality, this book contributes to the exchange of experiences and perspectives on the state of research related to sustainable management. Particular focus is given to the role that needs to be developed by managers and engineers, as well as to the future direction of this field of research.
Systemic Innovation by Dimitri Uzunidis (Editor)
Publication Date: 2020-10-23
Description: General Introduction: Systemic Innovations and Transformation of Organizational Models xi Dimitri UZUNIDIS Chapter 1. Enterprise Through the Lens of Agility, Creativity and Monitoring Method Combinations 1 Stéphane GORIA 1.1. Introduction 1 1.2. Agility and its manifesto 2 1.3. Agility and the design process 4 1.4. Agility and creativity 7 1.5. Agility and decision-making 9 1.6. Innovation-oriented agile monitoring 12 1.7. Conclusion 14 1.8. References 15 Chapter 2. Science Fiction: A Strategic Approach for Innovative Organizations 19 Thomas MICHAUD 2.1. Introduction 19 2.2. Science fiction, a futuristic fantasy for engineers and innovators 21 2.2.1. The scientific imagination behind major discoveries 21 2.2.2. Examples: virtual reality and the conquest of Mars 22 2.3. Science fiction and creativity: new approaches 25 2.3.1. Design fiction, a method for stimulating creativity 25 2.3.2. Science fiction prototyping 27 2.4. Towards a theory of technotypes 27 2.4.1. Utopian technologies and the technological utopianism of American culture 28 2.4.2. Technotypes, structures of the technical imaginary 31 2.5. Conclusion 33 2.6. References 34 Chapter 3. The Management of Inventive Knowledge: From Inventive Intellectual Corpus to Innovation 37 Pierre SAULAIS and Jean-Louis ERMINE 3.1. Introduction 37 3.2. From knowledge capital to knowledge management 38 3.3. Knowledge-based knowledge management 40 3.4. The knowledge capital and the inventive intellectual corpus 42 3.4.1. Knowledge capital 42 3.4.2. The inventive intellectual corpus and the dematerialized knowledge object 43 3.4.3. The inventive intellectual corpus at the heart of innovation 43 3.5. The virtuous cycle of knowledge management 45 3.6. The MASK method 46 3.6.1. MASK II: Analysis of knowledge capital 47 3.6.2. MASK I: Capitalization of knowledge capital 48 3.6.3. MASK III: Sharing the knowledge capital 48 3.6.4. MASK IV: Evolution of the knowledge capital 49 3.7. Illustrations with real cases from "economic reality" 50 3.7.1. Strategic analysis and capitalization: the case of IRSN 50 3.7.2. Transfer: the case of Sonatrach 53 3.7.3. Innovation: the case of ONERA 58 3.8. Conclusion 62 3.9. References 63 Chapter 4. Evolution of Firms Trajectories and Innovation: Knowledge Capital and Financial Opportunities 67 Blandine LAPERCHE 4.1. Introduction 67 4.2. Technological and firms trajectories 68 4.2.1. Technological paradigms and trajectories: first definitions 68 4.2.2. Paradigms, regimes and trajectories: empirical studies 69 4.2.3. The firm''s trajectory or evolutionary path 71 4.3. The formation of trajectories: knowledge capital and financial opportunities 73 4.3.1. Dynamic capabilities and knowledge capital 73 4.3.2. The collective dimension of trajectories and its consequences 75 4.3.3. Financial opportunities, firm evolution and technical change 77 4.4. Conclusion 79 4.5. References 79 Chapter 5. From Shared Inventions to Competitive Innovations: Networks and Enterprise Automation Strategies 85 Michel VIGEZZI and Dimitri UZUNIDIS 5.1. Introduction 85 5.2. Applications of recent concepts in automation: social dynamics, shared inventions and competitive innovations 87 5.2.1. Shared inventions... 87 5.2.2. Competitive innovations 90 5.2.3. Social dynamics 93 5.2.4. What coherences are there between shared inventions and competitive innovations? 94 5.3. "Phase 1" automation: machine inventions, networks of inventors and jobs 94 5.3.1. The discoveries of these shared inventions 95 5.3.2. Networks and shared inventions 96 5.4. Phase 2 automation: innovations and sets of machines, networks and work dimensions 100 5.4.1. Automation and changes in work 100 5.5. Conclusion 105 5.6. References 106 Chapter 6. Technologies and Inter-industrial Collaborations: A Patent Analysis 111 Didier LEBERT and François-Xavier MEUNIER 6.1. Introduction 111 6.2. Method: the co-patent multigraph 112 6.3. Data and descriptive statistics 116 6.4. A structural look at R&D cooperation: results and discussion 124 6.5. Conclusion 133 6.6. Appendix 135 6.7. References 141 Chapter 7. Technological Change and Environmental Transition: Lessons from the Case of the Automobile 143 Smaïl AÏT-EL-HADJ 7.1. Introduction 143 7.2. Encountering a major technological limit: the environmental limitation 144 7.2.1. Technological system dynamics 144 7.2.2. Nature and forms of the environmental limit 145 7.3. The irruption of the environmental limit as a determining/dominant factor in technological change: the case of automotive system technology 146 7.3.1. The environmental limit of the automotive system 147 7.3.2. Corrective action of a social, fiscal and regulatory nature 149 7.3.3. Forms and stages of technological change in road transport 153 7.4. The environmental limit as a factor of a major technological change 157 7.4.1. Nature and actions of environmental limits 157 7.4.2. Generation of a new change regime 158 7.5. Conclusion 160 7.6. References 161 Chapter 8. The Transformation of Defense Innovation Systems: Knowledge Bases, Disruptive Technologies and Operational Capabilities 163 Pierre BARBAROUX 8.1. Introduction 163 8.2. The evolution of knowledge bases: duality and complexity 165 8.2.1. Dual-use technology 165 8.2.2. Knowledge complexity and scientific intensity 168 8.3. The disruptive impact of technology: artificial intelligence and autonomous systems 169 8.3.1. AI: definitions and sources of legitimacy 170 8.4. The transformation of military capabilities: network-centric warfare and multi-domain C2 174 8.4.1. First step: network-centric warfare (NCW) 174 8.4.2. Second step: multi-domain command and control (MDC2) 176 8.5. Conclusion 178 8.6. References 178 Chapter 9. Nanotechnologies and Business Intelligence: Challenges of Information Valorization and Knowledge Creation 183 Jean-Louis MONINO 9.1. Introduction 183 9.2. Overview of nanotechnology and its economic and technical potential. 184 9.2.1. Understanding nanotechnology 185 9.2.2. The challenges of nanotechnology 188 9.2.3. The limits of nanotechnology 190 9.3. Business intelligence 192 9.3.1. History and definition of business intelligence 192 9.3.2. Information at the heart of business intelligence 193 9.4. Business intelligence and nanotechnology 195 9.4.1. Examples: quantum computers, RFID chips 196 9.4.2. Nanotechnology in industry 197 9.4.3. What are the limits and stakes? 199 9.5. Conclusion 200 9.6. References 201 Chapter 10. When Innovation Innovates: How Artificial Intelligence Challenges the Patent System 205 Marc BAUDRY and Beatrice DUMONT 10.1. Introduction 205 10.2. Definitions and evolution over time of AI technologies 207 10.3. The difficult issue of the patentability of AI 209 10.3.1. The patent subject-matter eligibility of AI technologies 209 10.3.2. Who should be listed as the inventor? 213 10.3.3. Liability for patent infringement by AI 215 10.4. AI patents in light of economic theory 216 10.4.1. The rationale for granting patents 216 10.4.2. AI patents, incremental inventions and legal implications 218 10.5. Conclusion 220 10.6. References 221 Chapter 11. Conflicting Standards and Innovation in Energy Transition 223 Stéphane CALLENS 11.1. Introduction: a change of culture 223 11.2. Green innovations and standardization 225 11.2.1. Regulatory quality defined on the basis of a relationship between standards and innovation 228 11.2.2. Another multi-level management: sovereignty and innovation 230 11.3. The conflict of standards: globalization, sovereignty and democracy 232 11.3.1. Acting solely through taxation? 232 11.3.2. Acting solely through local and regional authorities? 234 11.3.3. The conflict of standards: Europe and the United States 235 11.4. The energy transition: a natural experiment 240 11.5. Conclusion 241 11.6. References 242 List of Authors 245 Index 247
Technological Change by Clotilde Coron; Patrick Gibert
Publication Date: 2020-04-18
Description: Technological change is exciting as much as it is daunting. The arrival of new digital tools affects consumption patterns, types of employment and working conditions, and can pose challenges to organizations and individuals alike. Indeed, although technological change is a factor for economic growth, it can also be an amplifier, or even a catalyst, of inequality. It is also a social change and interacts in complex ways: technology is both the source and the consequence of social transformation. To understand technological change and to harness its effects, this book studies transformations at different levels (societal, organizational and individual). In its analysis of the subject, it also draws on a number of disciplines of the human and social sciences, such as anthropology, sociology and psychology.
The Exponential Era by David Espindola; Michael W. Wright
Publication Date: 2020-12-15
Description: Praise for The Exponential Era "The Exponential Era turns strategic planning from a stagnant limited application exercise to an active thoughtful process that can yield benefits for all companies and executives. Every company leader can find a gem in the Exponential Era to apply to their business big or small." --Michael Splinter, Chairman of the Board, NASDAQ and Retired Chairman and Chief Executive Officer, Applied Materials "I count this among the very best business books I have read. The authors have managed to synthesize a vast array of thinking and methodologies and deployed them in a practical and easily understood planning process (SPX) that addresses today's exponential pace of change." --James B. Stake, former Executive Vice President, Enterprise Services, 3M Company and Chairman, Ativa Medical Corporation "The Exponential Era is an essential read for our times." --John Puckett, Owner of Punch Pizza and Co-founder of Caribou Coffee "The Exponential Era does a great job of not only describing exponential technologies, but how they likely converge to transform our world." --Frank Diana, Managing Partner, Futurist, TATA Consultancy Services "The Exponential Era is a must-read for business leaders, entrepreneurs, and virtually anyone navigating our highly complex and rapidly changing world." --General (Ret. 4 Star) Joseph L. Votel, President and CEO, Business Executives for National Security (BENS)
The Failure of Risk Management by Douglas W. Hubbard
Publication Date: 2020-02-25
Description: A practical guide to adopting an accurate risk analysis methodology The Failure of Risk Management provides effective solutionstosignificantfaults in current risk analysis methods. Conventional approaches to managing risk lack accurate quantitative analysis methods, yielding strategies that can actually make things worse. Many widely used methods have no systems to measure performance, resulting in inaccurate selection and ineffective application of risk management strategies. These fundamental flaws propagate unrealistic perceptions of risk in business, government, and the general public. This book provides expert examination of essential areas of risk management, including risk assessment and evaluation methods, risk mitigation strategies, common errors in quantitative models, and more. Guidance on topics such as probability modelling and empirical inputs emphasizes the efficacy of appropriate risk methodology in practical applications. Recognized as a leader in the field of risk management, author Douglas W. Hubbard combines science-based analysis with real-world examples to present a detailed investigation of risk management practices. This revised and updated second edition includes updated data sets and checklists, expanded coverage of innovative statistical methods, and new cases of current risk management issues such as data breaches and natural disasters. Identify deficiencies in your current risk management strategy and take appropriate corrective measures Adopt a calibrated approach to risk analysis using up-to-date statistical tools Employ accurate quantitative risk analysis and modelling methods Keep pace with new developments in the rapidly expanding risk analysis industry Risk analysis is a vital component of government policy, public safety, banking and finance, and many other public and private institutions. The Failure of Risk Management: Why It's Broken and How to Fix It is a valuable resource for business leaders, policy makers, managers, consultants, and practitioners across industries.
The Restaurant, a Geographical Approach by Olivier Etcheverria
Publication Date: 2020-04-17
Description: This book analyzes the way in which restaurants are geographical objects that reveal locational logics and strategies, and how restaurants weave close relationships with the space in which they are located. Originating from cities, restaurants feed off the urban environment as much as they feed it ? participating in the qualification, differentiation and hierarchy of cities. Indeed, restaurants in both the city and the countryside maintain a dialogical relationship with tourism. They can be vital players in the establishment of emerging types of gourmet tourism, sometimes even constituting as gourmet tourist destinations in their own right. They participate in the establishment of necessary conditions for local development. Some restaurants are even praised as historic sites, recognized as part of the local heritage, which reinforces their localization and their identity as a gourmet tourist destination.
The Success of Apprenticeships by Jean-Luc Cerdin (Editor); Jean-Marie Peretti (Editor)
Publication Date: 2020-01-14
Description: Apprenticeships can offer apprentices, their teacher-tutors and business apprenticeship supervisors experiences that are rich in knowledge. The Success of Apprenticeships presents the observations and opinions of 48 actors regarding apprenticeships. These testimonies recount how apprenticeships allowed them to improve their expertise, their professional practices and their organization skills. This book also examines how their interactions in the work/study process allowed them not only to develop the skills of apprentices, but also the skills of those who accompanied them - the teacher-tutors and the business apprenticeships supervisors. The creation of an authentic community of apprentices subscribes to the formation of an ecosystem of learning, in which each individual harvests fruits in terms of the development of their personal abilities.
The Tourist Places of the World by Philippe Violier; Benjamin Taunay
Publication Date: 2020-02-25
Description: Formerly a largely Western practice, leisure travel is today the most dynamic industry in the world in terms of growth. Developments in transport and communication systems mean tourism is now an integral part of our understanding of the world, and involved in the exponential increase of links between societies and different cultures. The Tourist Places of the World has comprehensive data on the number of international visitors annually. It also includes an original map ? not dictated by country, but by major tourist areas and places. The hierarchy of destinations drawn is highlighted by the different levels of popularity and passenger flows; from the universal places where all societies meet to the still unfrequented places. Beyond the recognition of global tourism, the challenge is to understand how and why societies can achieve a better life through sustainable development, which encompasses social, economic and environmental dimensions.
Transforming Healthcare Analytics by Michael N. Lewis; Tho H. Nguyen
Publication Date: 2020-03-23
Description: Real-life examples of how to apply intelligence in the healthcare industry through innovative analytics Healthcare analytics offers intelligence for making better healthcare decisions. Identifying patterns and correlations contained in complex health data, analytics has applications in hospital management, patient records, diagnosis, operating and treatment costs, and more. Helping healthcare managers operate more efficiently and effectively. Transforming Healthcare Analytics: The Quest for Healthy Intelligence shares real-world use cases of a healthcare company that leverages people, process, and advanced analytics technology to deliver exemplary results. This book illustrates how healthcare professionals can transform the healthcare industry through analytics. Practical examples of modern techniques and technology show how unified analytics with data management can deliver insight-driven decisions. The authors--a data management and analytics specialist and a healthcare finance executive--share their unique perspectives on modernizing data and analytics platforms to alleviate the complexity of the healthcare, distributing capabilities and analytics to key stakeholders, equipping healthcare organizations with intelligence to prepare for the future, and more. This book: Explores innovative technologies to overcome data complexity in healthcare Highlights how analytics can help with healthcare market analysis to gain competitive advantage Provides strategies for building a strong foundation for healthcare intelligence Examines managing data and analytics from end-to-end, from diagnosis, to treatment, to provider payment Discusses the future of technology and focus areas in the healthcare industry Transforming Healthcare Analytics: The Quest for Healthy Intelligence is an important source of information for CFO's, CIO, CTO, healthcare managers, data scientists, statisticians, and financial analysts at healthcare institutions.
You CAN Stop Stupid by Ira Winkler; Tracy Celaya Brown
Publication Date: 2020-12-03
Description: Stopping Losses from Accidental and Malicious Actions Around the world, users cost organizations billions of dollars due to simple errors and malicious actions. They believe that there is some deficiency in the users. In response, organizations believe that they have to improve their awareness efforts and making more secure users. This is like saying that coalmines should get healthier canaries. The reality is that it takes a multilayered approach that acknowledges that users will inevitably make mistakes or have malicious intent, and the failure is in not planning for that. It takes a holistic approach to assessing risk combined with technical defenses and countermeasures layered with a security culture and continuous improvement. Only with this kind of defense in depth can organizations hope to prevent the worst of the cybersecurity breaches and other user-initiated losses. Using lessons from tested and proven disciplines like military kill-chain analysis, counterterrorism analysis, industrial safety programs, and more, Ira Winkler and Dr. Tracy Celaya's You CAN Stop Stupid provides a methodology to analyze potential losses and determine appropriate countermeasures to implement. Minimize business losses associated with user failings Proactively plan to prevent and mitigate data breaches Optimize your security spending Cost justify your security and loss reduction efforts Improve your organization's culture Business technology and security professionals will benefit from the information provided by these two well-known and influential cybersecurity speakers and experts.